Katherine Royal

Director of Marketing

NAI Earle Furman
101 East Washington Street Suite 400
Greenville, South Carolina 29601
United States

+1 864 678 5953

Specialties

Marketing

Scope of Experience

Katherine brings a wealth of experience and a dynamic approach to executing creative marketing strategies. With a professional background in for-profit and non-profit sectors, she creates compelling narratives and executes creative campaigns that resonate with diverse audiences.

Her marketing career began in the non-profit arena, where she developed a deep understanding of mission-driven communication and the power of inspirational storytelling. This foundation has been instrumental in shaping her approach in the for-profit industry, where she leverages her expertise to deliver measurable results and drive business growth.

As the Director of Marketing, Katherine fosters a collaborative environment that encourages creativity and excellence among the other marketing team members throughout the organization. She is passionate about using data-driven insights to inform strategic decisions and ensures marketing plans are innovative and effective.

Committed to continuous learning and professional development, Katherine stays at the forefront of marketing trends and technologies. Her goal is to create meaningful connections between brands and their audiences, ultimately contributing to the success and growth of the organization.

Background & Experience

Katherine joined NAI Earle Furman in 2017 with over 15 years of experience in marketing, branding, research, and design.

Education

Bachelor's degree in Communication from Drake University